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Positive Impact Philanthropy Podcast

Sep 15, 2021

Join Lori and Genevieve Piturro as they discuss the huge impact that can come from something that may seem small. What started as a simple activity she did in her free time eventually led to Pajama Program, a nonprofit that supports children nationwide. From reading to children in foster care to working with multiple organizations for her cause, find out how she was able to make this possible. Stay tuned!


Here are the things to expect in this episode:

  • What led her to start her philanthropic journey?
  • How the sense of fulfillment paves the way to do and be more.
  • What’s the story behind Pajama Program?
  • Getting over the fear of asking help from other people.
  • And much more!


About Genevieve Piturro:


Genevieve Piturro was a successful television marketing executive in New York City for twenty years when a little girl’s question changed the course of her life forever – and she jumped off the corporate ladder. She began delivering pajamas and books to children in shelters and in 2001 founded Pajama Program, a non-profit which has been recognized nationwide for both its success and Genevieve’s story.


Connect with Genevieve!

Pajama Program:


Purpose, Passion, and Pajamas: How to Transform Your Life, Embrace the Human Connection, and Lead with Meaning:


Organizations mentioned:


Scholastic Books:

Dress For Success:


Connect with Lori Kranczer!